Sell web content and news to AI companies: 11 buyers, what they pay, on what terms
The list holds 11 data buyers for web content and news. Four publish a figure. ProRata.ai pays a "50/50 revenue share". Credtent passes "85% of gross licensing revenue to rights holders". Cloudflare Pay Per Crawl quotes "owner sets flat price per request, min $0.01" and pays monthly. Defined.ai says content owners get "20 to 30% of deal value". TollBit lets the publisher set a price per access and is free to publishers.
Three editor's picks open the list. ProRata.ai licenses non-exclusively, sets no minimum, and reports 750 publishers. TollBit sells per-access licenses to labs, AI apps and agents on non-exclusive terms and reports 3,000+ sites. Cloudflare Pay Per Crawl returns HTTP 402 to crawlers that do not pay and needs the site on Cloudflare; it absorbed Human Native AI in Jan 2026. Copyright Clearance Center, the fourth pick, pays usage-sampled royalties every 6 months under four AI licenses (Mar 2026).
Nine of the 11 license non-exclusively; ScalePost and Human Native AI vary by deal. RSL Collective and ScalePost publish no price. In the contract, check whether the grant covers training, live answers in search, or both, and whether derivative models are included. Clear freelance, syndicated and wire content before you license an archive. Check how usage is measured, since several rails pay per request or per access.
Sells for: website owners, publishers.
Buyers named: crawlers (any lab).
Listed for a published price anchor and non-exclusive terms.
Sells for: publishers.
Buyers named: own Gist search plus licensees.
Listed for a published price anchor and reported payouts.
Sells for: publishers.
Buyers named: labs, AI apps, agents.
Listed for reported payouts and non-exclusive terms.
Sells for: publishers, rights holders.
Buyers named: labs, enterprises.
Listed for a published price anchor and non-exclusive terms.
Sells for: creators, publishers.
Buyers named: labs.
Listed for a published price anchor and non-exclusive terms.
Sells for: companies, studios, data vendors.
Buyers named: Google, Meta, Apple, Amazon, Microsoft.
Listed for a published rate and named lab customers.
Sells for: creators, media companies, studios, companies.
Buyers named: Google, OpenAI (reported).
Listed for a published rate and reported payouts.
Sells for: publishers, rights holders.
Buyers named: labs.
Listed for a stated payout model.
Sells for: publishers, website owners.
Buyers named: labs.
Listed for non-exclusive terms and a stated payout model.
Sells for: publishers.
Buyers named: Microsoft Copilot, Yahoo onboarding.
Listed for named lab customers and non-exclusive terms.
Sells for: publishers.
Buyers named: Perplexity and other answer engines.
Listed for reported payouts and named lab customers.
Related pages
Up one level
Similar lists
By seller type
By payout model
Non-exclusive
Need a shortlist? Three questions, a reply within two working days.
Find your buyerFAQ
How much do AI companies pay for web content and news?
ProRata.ai pays a 50/50 revenue share. Credtent passes 85% of gross licensing revenue to rights holders. Cloudflare Pay Per Crawl and TollBit let the publisher set the price; Cloudflare's floor is $0.01 per request.
Can I sell the same web content and news to two buyers?
Nine of the 11 buyers here license non-exclusively, so one archive can sit with several of them. ScalePost and Human Native AI vary by deal.
What about copyright and model rights?
A crawl can feed training, live answers or both, so check which uses the license names. Clear freelance, syndicated and wire content you do not own before you license it.
Is there a minimum size?
TollBit, ProRata.ai and Credtent publish no minimum. Cloudflare Pay Per Crawl needs the site on Cloudflare, RSL Collective needs RSL tags on the site, and the Microsoft marketplace asks for publisher scale.
Which buyers publish their rates?
ProRata.ai and Credtent publish their split. Cloudflare publishes a $0.01 floor per request. Copyright Clearance Center pays usage-sampled royalties every 6 months. RSL Collective and ScalePost publish no figure.